Live · Studio · Systems
Pro Planners is three things under one roof. Live puts on the events and builds the production. Studio makes the film, the content and the brand. Systems builds the ticketing, the software and the data platforms most companies rent from four vendors. Karachi based, working across Pakistan.
What we do
Most people hire an events company, an agency and a software house, then spend the year translating between them. We are all three, and they were built to work together.
01 / Live
Concerts, festivals, corporate evenings, launches, private functions and venue buyouts, plus the technical build behind them. Concept, budget, venue, permissions, line up, ticketing, staffing and the run of show. Multi city when it needs to be.
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Everything that carries the work outward. Film and aftermovies, commercials, photography, social content and campaigns, paid media and influencers. Creative direction when a project needs one person holding the whole idea together, and brand work when an organisation needs to look like what it has become.
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03 / Systems
The part almost no events company can offer. We build ticketing and audience data platforms, ERP for finance, procurement and HR, and the custom software underneath. Sell tickets on your own system and the audience data stays yours, not a platform's. We have built at the scale of hundreds of thousands of records and hundreds of millions of rupees flowing through.
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Advisory
Some organisations do not need a supplier. They need someone who has already done it, sitting on their side of the table.
Digital transformation
Taking an institution off paper and onto systems: what to build, in what order, and what to refuse to buy.
Cultural & creative economy
Festivals, cultural programming, institution building and the partnerships that make them work internationally.
AI & workflow
Where AI actually earns its place in content and operations, and where it is an expensive distraction.
Board level advisory
Strategy and direction for leadership teams, without taking the execution. Retained or by the engagement.
Specialist work
Four pieces of work that sit outside the usual list. We have done each of them at institutional scale, which is why they are here rather than buried in a services page.
01
Not a shoot. A working in house unit: cameras, editors, animation, broadcast, the workflow and the archive behind it, and the training so your own people run it after we leave. We have built one from nothing and watched it outlive the person who built it.
02
For institutions rather than products. When an organisation has changed but still looks like its old self, the work is identity, language, signage, digital presence and the internal discipline to hold it. We have done this for a public sector institution, which is the hardest version of it.
03
Bringing artists in from abroad is where most promoters stop. Invitations, embassies and cultural missions, visas, funding routes and the international bodies that make it possible. We hold those relationships already, and they take years to build.
04
Decades of tape, photographs, programmes and paper turned into something searchable that will still open in twenty years. Cataloguing, formats, metadata and the system to hold it. We have done seventy years of one institution's history.
How we work
Everyone says they care about quality. These are narrower than that, and each one costs us something, which is the only reason they are worth printing.
01
The code, the data, the guest list, the footage. Not licensed back to you, not held on a platform that raises its price once you depend on it. If you leave us, you leave with everything.
02
Nobody should spend their event translating between an agency, a production house and a software vendor. The whole thing is ours, so there is nobody for us to blame and nowhere for a problem to hide.
03
We put on our own shows, book the talent ourselves and sell our own tickets. That is why we know what a promise costs, and why we will tell you when a number does not work instead of finding out on the night.
04
A department you cannot run without us is not a department, it is a dependency. We build systems and teams to be handed across, documented, and left working. Good work should outlast the people who did it.
Ventures
Ours end to end. We produce them, book them, market them and bring the audience. Venues host them, cities take turns.
Live music
Moosic
Music the way it is meant to be heard: close, loud enough, and in a room where the artist can see who came. Acoustic sets through to full band nights.
Close up, no barriers
Stand up comedy
Morons
A tight line up and no filler. Built for a room where the comedian can see every face, which is the only size at which stand up actually works.
Tight line up, no filler
Work
Bands, comedians and DJs on one bill, and a room that stayed until the lights came on. Programmed, produced, shot and marketed by us, start to finish.
Squid Night highlight film. Shot and cut in house.
In production
A music festival built around peace and sound. In production, not yet dated, and it will be announced to our list before it is announced anywhere else.
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We are not tied to one venue or one city. We bring the format, the crew and the audience, and we build the show around whatever room we are given.
Anywhere in Pakistan
Karachi, Lahore, Islamabad and anywhere with a room and an audience. The crew travels, the format travels.
Any room
Halls, lounges, rooftops, lawns, auditoriums, warehouses. We have built shows in rooms that were never meant to hold one.
Currently
Our next run of live nights is at a private venue in Clifton, Karachi. Where the one after that lands is still open.
Work with us
A date, a rough headcount and what you want people to feel by the end of it. That is enough for us to come back with a format and a number. Brands, agencies, venues and anyone with a room to fill.
Pro Planners
Proplanner (Private) Limited · Karachi, Pakistan
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